FITniche is a specialty running store, serving runners and walkers in central Florida for over 7 years! We give and share our knowledge about walking, running, shoes and other products, injury prevention, good form and even beginning training principals as a gift.
We also sell the shoes, apparel and other accessories that all endurance athletes need to perform at their best, custom-fitting each customer individually to relieve and prevent pain and common injuries. We also sell lots of other helpful and just-plain cool stuff that makes exercising more fun! We have a passion for the endurance and aerobic activities that we sell products for, and are committed to helping you find maximum enjoyment from those same activities.
So whether you’re a walker, runner, triathlete, swimmer, cross-fit junkie, or current couch potato looking to get started, we’re designed to serve your needs! FITniche has been named one of the Top 4 Running Stores in America by Competitor and Formula4Media and is a perennial Top 50 Running Store in America, as ranked by the same groups.